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V-Nova releases new PERSEUS Codec

April 3, 2017 10.38 Europe/London By Julian Clover

V-Nova has announced a new version of its PERSEUS video processing technology.

It will receive its public debut at the NAB Show in Las Vegas later this month. The company says the second generation, released two years after the product made its debut, will simplify deployment into real-world environments and reduce operating costs through improved efficiency.

Customer feedback has resulted in improvements to the following operating points:

  • 100 kbps, the minimum necessary to deliver mobile video to all consumers
  • 300 kbps, for reliable, enjoyable HD mobile video experiences
  • 1 Mbps, for monetisable full HD mobile video
  • 2 Mbps, for HD IPTV programming for all xDSL users
  • 6 Mbps, for UHD movie streaming at scale
  • 10 Mbps, for scalable DTH/Cable UHD sports services.

Guido Meardi, V-Nova CEO and Co-Founder said: “We worked hard over the past two years, listening to customers’ feedback to develop V-Nova PERSEUS 2. With it, we are addressing the real needs of the industry and enabling our customers to deliver high quality video across all networks. As a pure software solution, V-Nova PERSEUS 2 provides unprecedented capex savings, server farm space reduction, more effective deployment in the cloud and overall simplification of service delivery, which is often the material difference in formulating a successful business case for the launch of a new greenfield OTT or IPTV service, or in upgrading an existing service.”

Decoding will benefit from support within the HTML5 environment and even lighter software decoding processing power requirements. Encoding is also more accessible, having been built by customers into FFMPEG-based workflows and cloud-ready deployments. In addition, V-Nova PERSEUS 2 extends support of H.264 environments to also cover HEVC and VP9 base layers, while maintaining full compatibility with the rest of the delivery workflows, such as DRMs, streaming protocols like HLS and DASH, ad-insertion and other processes.

Thaicom has been trialling V-Nova PERSEUS to enable multiple UHD channels to fit on one satellite transponder. Teerayuth Boonchote, CTO at Thaicom, said: “Premium sports remains the most valuable asset for operators worldwide. Yet, very few have been able to offer Ultra HD live sports at practical bitrates, while fans’ demand for it rises. Working with V-Nova enables us to deliver UHD feeds at low bitrates without compromising on quality of experience or latency, making UHD a reality for subscribers to any of our customers.”

PERSEUS 2 software libraries have also been streamlined to deliver a lighter and faster codec that reduces computational load. Content Delivery Network Savings also add to bandwidth and profile reduction.

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Filed Under: Newsline, Tech Edited: 3 April 2017 11:36

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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