Russia’s NTV Broadcasting Company has chosen Globecast to broadcast its channel NTV Mir TV to cable and DTH homes in Europe.
Globecast will provide fibre connectivity via its backbone network for the channel to be delivered from Moscow to its Paris location, where the signals wil then be uplink to Eutelsat’s Hot Bird at 13 degrees East.
NTV Mir TV, which is the international version of NTV, will join 38 Russian language channels, 28 of which are FTA, at the Hot Bird postion. Globecast already broadcasts Russia’s Channel One and RTR Planeta, as well as NTV Mir in Asia via AsiaSat 5.
Commenting on the development, Biliana Pumpalovic, general director of Globecast in Moscow, said: “We’re delighted that NTV Group has once again called on us to distribute its content, this time across Europe. Eutelsat’s Hotbird neighbourhood, with its strong Russian line-up, was the obvious choice for us and makes it easy for NTV Mir to increase its cable and DTH audience across a vast footprint. This deal also illustrates what Globecast does best, which is deliver content to a new audience cost-effectively.”
