Telenor Group has signed an agreement with Netflix that will see the streaming service integrated with both its TV platforms in Europe and mobile operations in Asia.
“Our aim is to provide the best and most relevant digital services to our large global footprint and partnering with the world’s largest Internet TV network is one big step towards this. In addition to offering seamless entertainment on the mobile and set-top boxes through our large footprint in mobile-first countries in Asia, we can now enable customers to experience Netflix for the very first time through facilitating easy subscription payments via their mobile bill,” says Gunnar Sellæg, CMO Telenor Group.
As previously reported in Broadband TV News, Telenor has already integrated Netflix with its Canal Digital cable platform in Norway, the first operator in the country to do so. Further integrations are planned.
“With this global partnership and thanks to more than 1,000 hours of new original Netflix content slated for 2017, Telenor’s customers will be able to seamlessly access and enjoy all the best entertainment in one place” says Bill Holmes, Global Head of Business Development at Netflix.
As part of the arrangement customers will be able to sign up for Netflix and pay for their subscription through Telenor billing. Telenor is now also a partner in the Netflix content delivery network Open Connect.