The Swiss cable operators recorded a loss of 80,300 TV customers in 2016.
The total number of cable TV households declined by 3.2% to 2.43 million, according to cable operator association Suissedigital.
Telco Swisscom, in return, won 145,000 new customers for its IPTV platform Swisscom TV in 2016 which competes with cable television. Swisscom TV’s total customer base rose by 10.9% to 1.48 million. With a market share of 32% (2015: 29%), Swisscom TV is the most popular digital TV offer in Switzerland, according to Swisscom.
The cable operators increased their customer figures in all other areas: The number of fixed-line telephony customers grew by 18,000 to 736,000, the number of mobile network customers rose by 58,200 to 102,000 and the number of internet customers increased by 9,500 to 1.22 million.
