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Bloomberg Media signs third party deals

October 17, 2016 11.16 Europe/London By by Robert Briel at MIPCOM IN CANNES

billboardscreenshotBloomberg Media Distribution has partnered with a raft of premium publishers to provide business, technology, entertainment, music, lifestyle and health news to global audiences.

Launched at MIPCOM, Bloomberg Media Distribution will distribute The Hollywood Reporter, Billboard, El Financiero and Stat text and video content alongside the best of Bloomberg Media.

Josh Rucci, General Manager, Bloomberg Media Distribution says: “As the media landscape continues to evolve, so has content creation and syndication. More companies are looking to license content to add breadth and depth for their audiences. By partnering with a diverse group of publishers, Bloomberg can now offer significant capabilities to deliver a range of content easily and at scale. ”

Bloomberg’s media distribution business has greatly expanded since its inception and today provides text, photos, videos and data for broadcast, digital and print syndication to publishers, broadcasters and other companies in more than 130 countries.

“The Hollywood Reporter and Billboard always strive to deliver unparalleled coverage to our readers,” said John Amato, co-president of The Hollywood Reporter-Billboard Media Group.

“By partnering with Bloomberg Media, our flagship brands for the entertainment and music industries, will be introduced to a new, highly engaged and global audience.”

El Financiero offers comprehensive news coverage on finance, economics and business news from Mexico, in Spanish, whilst Stat delivers fast, deep, and tough-minded journalism, taking readers inside science labs and hospitals, biotech boardrooms, and political backrooms.

Today also sees the debut of Bloomberg’s new half-hour television and digital series ‘The David Rubenstein Show: Peer to Peer Conversations’, hosted by financier and philanthropist David Rubenstein. Rubenstein interviews some of the world’s most influential power players about their person and professional journeys, including Bill Gates, Lloyd Blankfein and Warren Buffett.

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Filed Under: MIPCOM, Newsline Tagged With: Billboard, Bloomberg, MIPCOM 2016, THR Edited: 17 October 2016 11:46

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About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

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