Discovery veteran Marjorie Kaplan has been named as president of content for Discovery Networks International.
In the newly created role, Kaplan will be the international content leader responsible for strategy, coordination and execution of all the division’s content and brand strategies across the entire portfolio and on all platforms worldwide. She will report to JB Perrette and relocate to Discovery’s international headquarters in London in October.
Kaplan is a nearly 20-year veteran of Discovery Communications. In 2014 she was promoted to Group President TLC, Animal Planet and Velocity, in the US.
Kaplan will lead the DNI production and development team, working with Discovery’s regional managing directors and heads of content. She will work closely with Discovery’s production companies betty, Raw and All3Media.
Phil Craig, chief creative officer, and Rosemary Newell, SVP, programming & content operations, will both report to Kaplan.
With Discovery’s recent acquisition of the exclusive TV and multi-platform rights to the 2018-2024 Olympic Games across Europe, she will look to create new content and storytelling ideas that maximize the value of the Olympic franchise across Europe.