PrimaCom, Germany’s fourth-largest cable operator, has appointed Andrew Barron as new chairman of its board.
Barron will replace interim chairman Wolf Waschkuhn from April 1, 2015. Waschkuhn will stay with the company and remains a member of the board.
Barron was formerly COO of Virgin Media and Modern Times Group. He is currently chairman of Swedish cable media group Com Hem.
Barron is the third senior cable network executive to join PrimaCom’s board in recent months with Marcel Nijhoff, previously CCO of Ziggo, joining in January 2015 and Renaat Berckmoes, the former CFO of Telenet, joining in November 2014.
“PrimaCom has established an attractive position within the cable media market, with a clear growth strategy that is delivering tangible progress in both operational and financial metrics and is complemented by smart footprint extension,” said Barron. “I am pleased to join the board at this exciting time in the company’s development and look forward to working with my new colleagues as they pursue further growth opportunities within the evolving cable media market in Germany.”