Dutch cable operator Ziggo will stop activating smart cards that are used with purchased receivers, but will continue to support customers who own a retail STB.
Following the acquisition of Ziggo by Liberty Global, the operator is now adjusting its business model to that of UPC Nederland. At the same time, Ziggo is also adjusting its line-up of TV and radio channels to that of UPC Nederland on a region-by-region basis.
Until now, Ziggo used to have a retail business model for its TV customers: people could buy a STB or a CI+ TV set in retail and having the smart card activated by the cabler.
UPC Nederland only offers a rental model: people have to rent a STB (either the Open TV powered Mediabox or the Horizon box) or rent a CI+ module for €4.00 a month.
In a letter to retailers, Ziggo has now outlined that the operator will not activate smart cards obtained in retail from April 1. However, all existing customers will continue to be able to use their reception equipment.
New Ziggo will also start to offer the Horizon product to its customers.
