Quoting Agnieszka Odachowska, the communications manager for VIMN in Poland, Wirtualne Media reports the decision to do so is the next step in VIMN’s restructuring, adding that a few years ago several lines of business were moved to specific territories.
Programming, for instance, was localised in the Netherlands.
The channel licence move began several weeks ago with the services contained in the MTV Unlimited package and most recently saw Viacom Blink! obtain a licence from the Dutch regulator Commissariaat voor de Media.
Next up will be Viva Polska, MTV Polska, Comedy Central and Nickelodeon.
They have been licensed by the Czech Republic’s RRTV since 2009, prior to which they held licences awarded by Ofcom.