FremantleMedia International (FMI) and Chello Central Europe have signed a content agreement that will provide over 270 hours of programming for the latter’s five non-sports channels – Spektrum, Spektrum Home, Film Mania, Film Café and TV Paprika – and its SVOD and OTT platforms.
The channels will also receive scripted programming for the first time, including 73 hours of Jamie Oliver lifestyle content for TV Paprika; factual content for Spektrum in Hungary, Czech Republic and Slovakia from November; and scripted shows for Film Mania and Film Café in Hungary and Romania.
Commenting on the deal, Katalin Radóczy, Chello Central Europe’s chief programming officer, said: “We are delighted to have this agreement in place with FremantleMedia International. The deal extends our long-term partnership and provides us with new programming genres and our channels in Central Europe with distinctive, high quality content, which will be consistent across all our markets. Having acquired so many hours of Jamie Oliver titles, we’re looking forward to developing him as the long-term face of TV Paprika across Hungary, Czech Republic, Slovakia and Romania.”
Maximilian Bolenius, VP sales in German-speaking markets and Central and Eastern Europe, added: “Today’s agreement is the culmination of a long-standing relationship between FremantleMedia International and Chello Central Europe. We have been an important supplier to Chello Central Europe’s channels for several years, and this new arrangement will give Chello Central Europe’s audiences access to even more of the high quality, entertaining brands that we have in our portfolio.”
