• Subscribe
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Columns
    • Chris Dziadul
    • Julian Clover
    • Robert Briel
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

Tilman Eberle to revamp Viewster’s marketing

November 20, 2012 11.17 Europe/London By Robert Briel

Video on demand service Viewster has hired Tilman Eberle to revamp the company’s global marketing strategy.

Viewster seeks to establish itself as a leading subscription-free alternative to Netflix and Lovefilm in the UK.

Since its launch in 2007, Viewster has grown rapidly and is now available in 120 countries worldwide. Offering a wide range of current and classic films and TV series to watch for free with ads or for a small fee, Viewster has seen its user base increase almost sevenfold in the last 12 months. A whopping one billion videos have been viewed since the start of 2012.

Tilman joins Viewster from Doodle, the popular online scheduling service, where he oversaw global marketing during a four year period of explosive growth that has seen the service become a ‘go to’ for many people looking to schedule social events with friends, family or colleagues.

With a career spanning more than a decade, Tilman has held various corporate comms and marketing roles at companies including Orange (Switzerland) and Burson-Marsteller.

In his new role as head of marketing and communications at Viewster, Tilman will be tasked with raising the Swiss company’s profile worldwide, as competition in the crowded video on demand market heats up.

In the next few days, Tilman will launch Viewster’s first major marketing drive. The global campaign will see Viewster release its first Facebook application as it kicks off a search to find the world’s biggest movie buff. The movie trivia game will pit move fans across the globe against each other in a race against the clock to identify films and actors.

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Marketing, Newsline, People Tagged With: Tilman Eberle, Viewster Edited: 20 November 2012 11:31

About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

Latest News

  • Birmingham 2022 Commonwealth Games breaks BBC Sport streaming record
  • Warner Bros. Discovery: Hannes Heyelmann announces management team for GSA
  • Magyar Telekom gains TV subs
  • Serbia’s Yettel boosts sports offer
  • Viaplay facing Polish fine

Watch Video

Amino supporting RDK & Android platforms – ANGA COM Roundup Video

Julian Clover speaks to Amino's Jonny McKee about the company's transition towards standards platforms to support the launch of OTT services. Recorded at ANGA COM in Cologne. … [Watch Now ...]

24i on app development and viewer recommendations – ANGA COM Roundup Video

Julian Clover speaks to 24i's Sales Director Operator Solutions, Lennart Broers, about how apps are becoming more important to pay-TV operators, and the recent acquisition of recommendations company The Filter. … [Watch Now ...]

Free Ebook

eBook: The Full Guide to IP Monitoring

IP is the future of your facility, if not already your everyday reality. It enables incredible agility and cost savings, but also introduces a new set of challenges. Read The Full Guide to IP Monitoring to learn about the best practices for IP monitoring in live production, playout and OTT and the methods to help you to reduce complexity in these workflows. … [Download the eBook...]

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Broadband TV News

PO Box 499
Cambridge
United Kingdom
CB1 0AH
news@broadbandtvnews.com

Connect with Us

 

Copyright © 2022 Broadband TV News LLP · Log in