The ProSiebenSat.1 Group has announced it closed financial year 2010 with increased revenues year on year, up by 8.7% to €3.0 billion. Recurring EBITDA rose 30.1% to €905.9 million and the net profit (consolidated net profit after taxes and non-controlling interests) doubled to €312.7 million (2009: €146.6 million).
Against the backdrop of the economic recovery, the ProSiebenSat.1 Group increased consolidated revenues by 8.7% to €3.0 billion (2009: €2.761 billion). Parallel to a considerable revenue increase in the TV segments, the company’s growth initiatives in the diversification segment and the expansion of the content production area proved successful. With Red Arrow, the ProSiebenSat.1 Group built and expanded its international creative and producer network for programme content in 2010.
In Germany, the ProSiebenSat.1 stations achieved a combined market share of 28.5% for the audience between 14 and 49 (adjusted for N24 on an annual basis). In 2009, the comparable market share was 28.8%.
The ProSiebenSat.1 Group extended its market position in almost all countries outside of Germany in 2010, gaining ground with the audience especially in the fourth quarter. The revenue contribution of the segment Free TV International rose by 8.4% to €764.2 million in 2010 (2009: €705.2 million). In addition to increased advertising revenues in most of its international TV markets, distribution revenues also grew year-on-year. The segment’s positive revenue trend combined with cost control resulted in recurring EBITDA increasing by 15.8% or €25.0 million to €183.2 million.
ProSiebenSat.1 is set to sell (some of) its international broadcasting operations. Press reports over the past few weeks suggest big interest in acquiring these assets, mainly consisting of the former SBS Broadcasting operations in The Netherlands, Belgium, Scandinavia and Central and Eastern Europe.
