• Subscribe
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Columns
    • Chris Dziadul
    • Julian Clover
    • Robert Briel
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

MTV turns pay in Germany

October 5, 2010 10.06 Europe/London By Robert Briel

MTV Networks has said that beginning next year, MTV Deutschland will become a pay-basic channel. Viva, also owned by the company, will remain free-to-air music and become the ‘main music and entertainment channel’.

MTV is currently negotiating with various cable, IPTV and satellite DTH platforms to place the channel. MTV will turn pay on January 1, 2011. In addition, MTV will also launch MTV Brand New as a music clips-only channel. Viva will be positioned as a showcase channel for the other brands of the company as is already the case in the UK where it has taken the place of TMF on Freeview.

MTV Networks already operates the channels MTVNHD, MTV Dance, MTV Rocks, MTV Music, VH1, VH1 Classic, Nick Jr. and Nicktoons as pay-TV channels in the German market. Over the past three years, the turnover of these channels has grown threefold. The combined Nickelodeon and Comedy Central channel will remain free-to-air for the moment.

The move by MTV marks the first time a German free-to-air broadcaster has moved into the encrypted television arena.

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Distribution, Editor's Choice, Newsline Tagged With: MTV, VIVA Edited: 7 October 2010 13:56

Avatar photo

About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

Latest News

  • Vodafone Spain unveils Android TV decoder
  • MediaKind hires Ashish Patel and Tony Goncalves
  • Hayu to launch in New Zealand
  • Eutelsat joins London Stock Exchange after OneWeb merger
  • Stonepeak buys into Cellnex Nordics

Most Popular

  • FAST revenues to reach $17bn
    FAST revenues to reach $17bn
  • Viaplay and Formula 1 ink Netherlands deal
    Viaplay and Formula 1 ink Netherlands deal
  • Vodafone Spain unveils Android TV decoder
    Vodafone Spain unveils Android TV decoder
  • Stonepeak buys into Cellnex Nordics
    Stonepeak buys into Cellnex Nordics
  • Polsat buys up Eleven Sports
    Polsat buys up Eleven Sports

Free Ebook

Whitepaper: Why Wi-Fi 6 is Key for ISP Success

Wi-Fi 6 and Wi-Fi 6E client devices are entering the home in an unprecedented way, surpassing 50% market share since their introduction in 2019 (compared to four years for Wi-Fi 5). … [Download the eBook...]

Long Read

Dolby presents its Vision for pay-TV Operators

Facing challenges from all sides, pay-TV operators are in a struggle to maintain their dominance in the new world order of streaming services and smart TVs. Julian Clover speaks to Dolby’s Jason Power.

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Broadband TV News

PO Box 499
Cambridge
United Kingdom
CB1 0AH
news@broadbandtvnews.com

Connect with Us

 

Copyright © 2023 Broadband TV News LLP · Log in

 

Loading Comments...