Euronews has signed a partnership agreement with Panasonic for the launch of programming from the channel on Panasonic’s Viera Cast connected TV platform.
Panasonic Viera Cast users can access Euronews content in four languages (English, French, German and Italian), with other languages to be added in the future, including the latest news bulletin as well as the lifestyle magazines cinema and le mag.
In addition to that, viewers can enjoy the No Comment section, one of Euronews’ best known and award-winning programme concept based on images, unedited with original sound from around the world. A format also, that people unfamiliar with TV news production believe to be ‘objective footage’.
Panasonic Viera Cast connected TV service was launched in Europe in May 2009 and is available on Panasonic’s VT20, V20, G20, D28 (37- and 32-inch models) and D25 Viera TVs, as well as Panasonic’s 2010 line-up of Blu-ray Disc and DVD players and recorders. This innovative feature allows users to access online content directly from the living room via an Internet connection without using a computer.
According to the research institute In-Stat, more than one-third of the TV sets sold across the world will be connected to internet in 2013. Panasonic estimates that on the over 4 million TV sets expected top be sold in 2010 in Europe, over 30 % will feature Viera Cast. It is Panasonic’s equivalent of Samsung@Internet, Philips Net TV and Sony Bravia Internet.
