ArenaSat, the DTH platform run by German cable operator Unitymedia, has stepped up its marketing efforts in order to increase the number of DTH subscribers. The number of channels in the Family bouquet has also been increased from 12 to 15 with the addition of three MTV channels, MTV Hits, MTV Base and VH1 Classic.
The new offer consists of all 612 Bundesliga live games as well as the 15 channel bouquet for a monthly subscription fee of €24.90 a month. People are free to choose a six month trial subscription or one and two year contracts. The latter two include free rental of the satellite STB. On June 30, 2007, ArenaSat had 341,100 customers.