A new lobby group has been created to push for the widespread adoption of the new MPEG-DASH (Dynamic Adaptive Streaming over HTTP) standard. The DASH Promoters Group (DASH-PG) has been created following the ratification of the standard in November 2011.
MPEG-DASH has already been adopted by a number of European hybrid platforms, including the UK’s Freeview HD and the French next-generation DTT norm, TNT 2.0. It is also expected to be included as part of the UK hybrid DTT platform, YouView.
The membership of the DASH Promoters Group represents a significant cross-section of major players across the multimedia and video delivery value chain. Microsoft, Netflix and Qualcomm are the founding members. Other companies currently include: Adobe, AEG Digital Media, Akamai, BuyDRM, Digital Rapids, Digital TV Labs, Dolby, EBU-UER, Elemental, Envivio, Ericsson, Harmonic, Intertrust, NDS, Packet Ship, Path1, RGB Networks, Samsung, Thomson, University of Klagenfurt and ZiXi.
The principal behind the standard is to define a universal delivery format for Internet, based on the ‘best elements’ of proprietary streaming technologies such as Adobe Dynamic Streaming for Flash, Apple HTTP Adaptive Streaming and Microsoft Smooth Streaming.
Further Information
About Julian Clover
"In an industry that experiences rapid change and often a confusing subsequent
constant supply of news, it is often refreshing to read an insightful perspective. Broadband
TV News and its editorial team regularly provide a context and
helpful analysis to breaking news.”
Broadband TV News is the must-read publication for those working in the Business of the Multiscreen Television. We deliver news, insight and data direct to your desktop. As well as our constantly updated website you can sign-up to our Daily and Weekly email bulletins. 
Digital TV Eastern Europe NEW REPORT by Simon Murray of Digital TV Research. 2012 is a watershed year for Eastern Europe as the number of digital homes for 15 forecast countries will exceed the analogue total for the first time. This electronically-delivered,150-page report comes in three parts, a PDF file and two Excel workbooks. Countries covered include Russia and Ukraine.