Youku, the Alibaba-owned online video streaming service provider, has selected Irdeto Rights for ChinaDRM to safeguard premium content delivery.
Endemol Shine partners with China VOD giant Youku
MIP-TV. Endemol Shine Group has announced a co-development partnership between Endemol Shine China and Youku to create and produce two new original series for the Chinese market in 2018.