Net advertising revenues in the German TV market rose by 4% to €4.29 billion in 2014 with TV remaining the most important advertising platform, reaching a 27.99% share (2013: 26.86%).
The turnover of the pay-TV and video-on-demand (VOD) providers in Germany has exceeded the €2 billion mark in 2013 for the first time.
Revenues from pay-TV in Germany in 2012 were €1.84 billion, according to the VPRT.
German private broadcasters say they will not pay carriage fees to the country’s cablenets and have called for the regulation of smart TV.
The German association of commercial broadcasters and media industries (VPRT) in Berlin has announced the election of Dr. Jürgen Doetz as president and Tobias Schmid ( RTL Germany) as chairman of the department of television and multimedia.