Vevo, the premium online video service from YouTube, attracted 43.6 million viewers in April, representing a quarter of the US online video audience. The figure includes viewing from the Vevo channel on YouTube, said research institute comScore. Vevo was only launched last December.
Just hours before the launch of YouTube’s premium music portal Vevo, British music company EMI has joined the ranks of music labels contributing content to the site.
The Vevo premium online music service service from YouTube.com will go live in coordination with a launch event in New York on December 8th, the company announced today.