The worldwide television market is forecast to grow to 234 million units in 2014, representing a 3% growth from 2013, according to the latest research from Futuresource Consulting.
Amazon has started streaming Ultra HD movies and TV shows can be enjoyed on compatible UltraHD smart TV models from LG Electronics, Samsung and Sony.
Survey results from Strategy Analytics from the US show that 93% of people who saw UltraHD are impressed by the quality of the images.
WATCH VIDEO. Fransat has announced the launch of the first Ultra HD demo channel aimed at French viewers.
4K TVs have been available for several years now, but shipments in 2014 have significantly accelerated due to broader competition and more accessible price points activating new consumer groups.
The 4K/UltrHD format is the driver of growth within the flat panel television category, with US sales reaching $668 million so far this year.
More than 46 million households worldwide will subscribe to a 4K UHD pay-TV service by 2018, according to Parks Associates.
Netflix has raised the price for access to its 4K UltraHD content to €11.99 (in the US $11.99) citing higher acquisition costs.
“Ultra HD is not going the way of 3D, it is here to stay,” said Ferdinanc Kayser, CCO of SES during the company’s yearly update during IBC.
More 4K (ultraHD) TV sets were shipped in Q2’14 than shipped all year in 2013.