Dutch households with connected TVs rose to 31% from 23% a year ago, according to the Media Standard Survey by TNS Nipo for ratings group SKO.
86% of all Dutch television homes now have digital reception, up from 82% in December 2013. One in three homes have a PVR, while 49% have at least one tablet.
Stichting KijkOnderzoek (SKO) the industry body responsible for the reporting and monitoring of viewing behaviour in the Netherlands has awarded Kantar Media and TNS NIPO a four year contract for the provision of cross platform ratings.
At the end of the second quarter, 76% of all Dutch homes were watching digital – up from 73% a year ago. With a 50% market share, cable is still the dominant distributor for digital TV.