According to a recent report from Strategy Analytics, worldwide sales of smart TVs reached 157 million units in 2018, representing 67% of all TVs sold during the year.
200m homes have an Ultra HD TV set
The number of homes worldwide using an Ultra HD TV has now passed the 200 million mark, according to the latest research from Strategy Analytics’ Connected Home Devices service.
TV to represent 80% of global video ad spend in 2023
Despite the growth of online and mobile video, TV continues to account for the bulk of ad spend on video, according to Strategy Analytics.
Strategy Analytics: US pay-TV subscribers down, OTT up
Strategy Analytics’ analysis of pay TV subscriber numbers shows Virtual Multichannel Video Programming Distributor (vMVPDs) with 868K net adds in 2Q 2018 bringing the total number of vMVPD subscribers to 6.73M, up 119% YoY.
Consumer and ad spend on TV to reach $559b in 2022
Strategy Analytics forecasts that global consumer and advertising spend on TV and video will grow from $490 billion in 2017 to $559 billion in 2022, an increase of $69B.
Research: globally more than one billion connected TV devices
Strategy Analytics research reveals that more than one billion Connected TV devices are now in use worldwide.
Amazon smart speaker share falls below 50% in first quarter
Amazon’s share of the global smart speaker market dropped below 50% in the first quarter of 2018.
Global video market to reach $842bn in 2022
Global demand for video services reached $700 billion in 2017 and will grow steadily to reach $842Bn by 2022, according to a new whitepaper published by Strategy Analytics and sponsored by Huawei.
Strategy Analytics: Mobile screens essential for live TV services
The continual expansion of display real estate, faster data speeds, specialised data plans and improved video displays, presents a real opportunity for live TV streaming services like Sling TV to be marketed as mobile.
250m households pay for streaming video
The number of households worldwide which pay for streaming video services such as Netflix and Amazon Video has now broken through the 250 million mark, according to the latest research from Strategy Analytics’ TV and Media Strategies service.
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