More than half (51%) of all households worldwide will own a smart TV by 2026, corresponding with 1.1 billion homes, according to Strategy Analytics.
8K TV households to reach 72 million in 4 years, despite slow 2020
The number of households where an 8K TV is installed is expected to reach 72 million by 2025, according to the latest forecasts from Strategy Analytics.
Samsung’s Tizen Smart TV streaming platform extends lead
The number of devices using Samsung’s Tizen Smart TV streaming platform worldwide grew by 21% in 2021.
Strategy Analytics: Connected TV sales heading for all time high
Global sales of connected TV devices are expecting to reach a new record this quarter, the combination of demand approaching the Christmas holidays and the impact of the pandemic that was already driving sales to streaming services and their devices.
Samsung leads global TV streaming device population
The global population of TV and video streaming devices has now exceeded 1.1 billion, according to the latest analysis from Strategy Analytics’ TV Streaming Platforms service.
Samsung’s Tizen OS leads global smart TV market
According to a recent report from Strategy Analytics, worldwide sales of smart TVs reached 157 million units in 2018, representing 67% of all TVs sold during the year.
200m homes have an Ultra HD TV set
The number of homes worldwide using an Ultra HD TV has now passed the 200 million mark, according to the latest research from Strategy Analytics’ Connected Home Devices service.
TV to represent 80% of global video ad spend in 2023
Despite the growth of online and mobile video, TV continues to account for the bulk of ad spend on video, according to Strategy Analytics.
Strategy Analytics: US pay-TV subscribers down, OTT up
Strategy Analytics’ analysis of pay TV subscriber numbers shows Virtual Multichannel Video Programming Distributor (vMVPDs) with 868K net adds in 2Q 2018 bringing the total number of vMVPD subscribers to 6.73M, up 119% YoY.
Consumer and ad spend on TV to reach $559b in 2022
Strategy Analytics forecasts that global consumer and advertising spend on TV and video will grow from $490 billion in 2017 to $559 billion in 2022, an increase of $69B.