Rakuten Marketing will be the exclusive advertising seller for the new pan-European Rakuten TV AVOD service.
Rakuten TV has entered into a new partnership with TalkTalk TV to offer its users a new SVOD service with access to a wide range of to films.
T-VOD service Rakuten TV hopes to add 8K content to its catalogue by the end of the year. The platform has also signed deals with smart TV manufacturers and is adding more than 30 new territories taking it to 40 in all.
Streaming T-VOD service Rakuten TV will be offering movies to rent or buy that offer Dolby Vision and Dolby Atmos on LG smart TVs.
German media company Tele München Gruppe (TMG) has made Filmtastic, its subscription video-on-demand service for cineastes, available on OTT platform Rakuten TV (formerly wuaki.tv) in Germany and Austria.
Wuaki.TV has become Rakuten TV, the result of a change of strategy of the Japanese Rakuten group, who owns the VOD service since 2012.