Prime Video’s introduction of an ad-supported tier was met with significant resistance, according to Kantar’s latest analysis of the UK streaming market.
PlumResearch: Fallout is Prime Video’s biggest premiere
Amazon’s big budget TV series Fallout is taking 30% of viewing in most major markets and is seeing 91 million hours of viewing across 102 million views.
DAZN and Amazon Prime Video ink global deal
Amazon and DAZN have agreed a global distribution partnership that will see DAZN’s D2C sports streaming service available as a new Prime Video Channel for an additional monthly fee.
Prime Video penetration in the US hits 45%
The penetration of Amazon Prime Video among US internet households stands at 45%, according to Parks Associates’ Video Services Dashboard.
Movistar+ adds Prime Video
Amazon and Telefónica’s Movistar+ have consolidated their partnership to include Prime Video in the Spanish platform.
Prime Video added to Proximus Pickx
Belgium’s Proximus has become the latest outlet for Amazon Prime Video.
HBO Max beats Disney+ in its first month
HBO Max, AT&T’s venture in the streaming arena, has racked up 4.1 million subscriobers in its first month and beats Disney+ in terms of viewing share.