What if the common belief that the losses in traditional pay TV subscribers are due to mainstream video streaming services is wrong? Or, that belief is an oversimplification of a complex problem?
With the sophistication of today’s gadgets, it’s easy to forget that the media transmissions that bring these electronic wonders to life are coming from heavy and rugged infrastructure: cables on poles or buried underground, transmission antennas on giant towers, and communication satellites in orbit around the earth.
The forecast for internet video use from Cisco’s annual Visual Network Index continues to astonish. It estimates that, by 2021, 82% of all internet traffic will be video—up from an estimated 73% in 2016. That’s all internet traffic, both wired and wireless. Predictions for wireless video traffic are no less impressive: 78% in 2021 over […]