Streaming video continues to grow rapidly in the Nordics, Mediavision concludes in its recently published analysis on the Nordic TV and video market.
The combined Swedish TV market is now worth SEK 25.3 billion a year, according to Mediavision.
Swedish households continues to spend more money on media services.
The appetite for streaming services among Nordic consumers continuously rises.
Swedish households spend more than SEK330 (EUR34) per month on paid movie and TV subscription services, according to Mediavision.
In its recently published report “Swedish TV Market” Mediavision concludes that the Swedish TV Market reached new record levels during 2017.
The Nordic SVOD (subscription video-on-demand) market is growing rapidly and 45% of the Nordic households now have at least one SVOD service.
The DPO of Swedish Spotify has gathered much attention in both Sweden and internationally.
According to research company Mediavision American streaming services have 35,000 hours of content on the Swedish market.
Swedish research firm Mediavision’s latest analysis of Nordic e-sports and gaming points towards a continued market expansion.