The largest pay-TV providers in the US – representing about 95% of the market – lost about 1,325,000 net video subscribers in 1Q 2019, compared to a pro forma net loss of about 305,000 subscribers in 1Q 2018.
69% of US households have an SVOD service
New consumer research from Leichtman Research Group finds that 69% of all US households have a subscription video on-Demand (SVOD) service from Netflix, Amazon Prime, and/or Hulu – up from 52% in 2015.
Internet-delivered pay-TV popular among 18-34 year olds in the US
18-34 year-olds account for 53% of adults in the US that have a live streaming internet-delivered pay-TV service (such as Sling TV, DirecTV Now, PlayStation Vue, Hulu with Live TV, or You Tube TV), according to Leichtman Research Group.
Major US pay-TV providers lost 1,495,000 subs
The largest pay-TV providers in the US, representing about 95% of the market, lost about 1,495,000 net video subscribers in 2017, according to Leichtman Research Group (LRG).
US pay-TV providers lost 405,000 subs in 3Q 2017
The largest pay-TV providers in the US (epresenting about 95% of the market) lost about 405,000 net video subscribers in 3Q 2017, compared to a loss of about 250,000 subscribers in 3Q 2016.
US pay-TV universe shrinks to 79% of households
New consumer research from Leichtman Research Group (LRG) finds that about 79% of US TV households nationwide subscribe to some form of pay-TV service.
Losses continue for US pay-TV providers
The largest pay-TV providers in the US, representing about 95% of the market, lost about 410,000 net video subscribers in 1Q 2017, compared to a gain of about 10,000 subscribers in 1Q 2016.
In the US, cord-cutting continues
The Leichtman Research Group (LRG) found that the eleven largest pay-TV providers in the US, representing about 95% of the market, lost about 255,000 net video subscribers in 3Q 2016, compared to a loss of about 210,000 subscribers in 3Q 2015.
US pay-TV subscribers down to 82%
About 82% of TV households in the US subscribe to some form of pay-TV service, according to research from Leichtman Research Group.
Pay-TV losses in the US continue to grow
The eleven largest pay-TV providers in the US, representing about 95% of the market, lost about 665,000 net video subscribers in 2Q 2016, compared to a loss of about 545,000 subscribers in 2Q 2015.