First quarter data from Kantar shows growing consumer adoption of ad-supported streaming tiers, with Prime Video and Apple TV+ emerging as standout performers at the start of 2025.
Canal+ Polska expands playout capability with Cinegy
Canal+ Polska has chosen video technology solutions provider Cinegy for an expansion of its playout capability.
Consumers want to use 5G Broadcast primarily for linear TV
A recent Kantar study shows a high level of consumer interest in 5G Broadcast: Two thirds of respondents can imagine the new broadcast technology for mobile devices as a good […]
Apple TV+ attracts new subscribers as Prime Video faces ad uncertainty
AppleTV+ was the fastest growing major SVOD service in the first quarter, according to Kantar’s latest Entertainment on Demand (EoD) data.
Kantar says Prime Video subscribers rebelling after ad ultimatum
Prime Video’s introduction of an ad-supported tier was met with significant resistance, according to Kantar’s latest analysis of the UK streaming market.
Netflix and Disney+ outperform as Prime Video growth slows
Disney+, Paramount+, Netflix and Apple TV+ all achieved strong subscriber growth, according to the latest Kantar Entertainment on Demand (EoD) data on the global video streaming market.
Disney discount boosts subscriber take-up
A £1.99 for 3 months campaign by Disney+ has helped the House of Mouse triple its subscriber acquisition rate.
British streaming market showing signs of recovery
New streaming releases Wednesday, The Crown and Andor have helped bolster subscription video-on-demand services, but one in 10 British consumers still plan to cancel subscriptions in the first quarter.
SVOD and AVOD’s future “will end in tiers”
The video market is entering a new period of hybrid models, with many SVOD and BVOD services moving to both ad-free and ad-supported tiers.
Amazon extends growth trajectory as Netflix stalls
Another 400,000 households in Great Britain (England, Scotland and Wales) signed up for at least one video streaming service in the three months to December 2021.