ITV is to wrap the ITV Player and ITV.com in a new brand as it looks to position on demand as a natural extension of its linear channel.
ITV Player does not compete directly with Netflix, according to Paul Kanareck, director of online and brands, ITV.
ITV has completed the revamp of its ITV Player with the launch of a new app across iOS, Android and Windows Phone 8 devices.
Football fans have been angered after the ITV Player failed to cope with the volume of traffic during Thursday’s World Cup opener between Brazil and Croatia.
The ITV Player has been added to the Roku and Now TV players. It means the all four major UK broadcasters are now available on both the streaming platforms.
The catch-up Tv services from all major UK broadcastsers are now on Samsung smart TVs with the addition of ITV Player.
PayWizard has launched the first dedicated payment and subscriber management solution for the TV and media industry, adding the recently revamped ITV Player as a major customer.
ITV has added its much anticipated pay element to its online catch-up TV service.
Catch-up content from the BBC and ITV will be made available in Sky homes during 2012. All five million homes with the Sky+ HD box will be able to connect their boxes to Sky Anytime+ through the internet, regardless of whether they have chosen one of Sky’s own broadband packages.
ITV’s Downton Abbey has helped to finally put the ITV Player on the map. However, the popularity of the Sunday night costume drama that had been scheduled against the BBC’s Spooks, meant the online service was unable to cope with the demand.