New consumer research from Leichtman Research Group finds that 69% of all US households have a subscription video on-Demand (SVOD) service from Netflix, Amazon Prime, and/or Hulu – up from 52% in 2015.
eMarketer says 55.5% of US viewers watch connected TV
In 2018, forecast from eMarketer puts the number of connected TV users at 182.6 million, or 55.5% of the US population. In 2022, the number of connected TV users will rise to 204.1 million, which will represent 60.1% of the population.
Hulu Japan tests new launch strategy with multiple platform windows
Hulu Japan will premiere the Russian zombie drama series The Day After on its SVOD platform on October 5, 2018, day-and-date with the DVD.
Irdeto: Criminals profit with stolen OTT credentials
Hundreds of stolen login details for popular OTT services are available every month on the dark web for an average of only $8.81, potentially putting consumers at risk and impacting OTT revenues, according to new research by Irdeto.
Disney’s Bob Iger unveils plans for its Netflix killer
Bob Iger has shed some light on Disney’s plans to launch its own SVOD service rather than licensing its content to third parties such as Netflix.
Research: one in five US viewers chose SVOD only
Nearly one-fifth of US video consumers choose subscription video only, the NPD Group said.
Exodus from pay-TV accelerates despite OTT partnerships
Even as traditional pay-TV providers form partnerships with former over-the-top (OTT) rivals to retain customers, cord-cutting continues to outpace projections.
German Cartel Office approves ProSiebenSat.1/ Discovery’s OTT plans
The German Federal Cartel Office has approved the plans of media groups ProSiebenSat.1 and Discovery Communications to expand their joint OTT platform 7TV by integrating their streaming services maxdome and Eurosport Player.
ProSiebenSat.1 and Discovery join forces to create German Hulu
ProSiebenSat.1 and Discovery join forces to build the leading German OTT platform by integrating their existing streaming venture 7TV, video-on-demand service maxdome and Eurosport Player in one place.
Hulu overhauls top management
Hulu has overhauled its top management, with Joel Stillerman, the chief content officer, and Tim Connolly, senior VP of partnerships and distribution, leaving the company.
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