Serverside.ai introduced its new switch-in spot solution for targeted advertising via HbbTV at the HbbTV Symposium 2024 in London, aiming to solve the problem of capped revenues in TV broadcasting.
Tivù deploys EPG to connected TVs via HbbTV
Tivù will make its redesigned Electronic Programme Guide (EPG) for free-to-air DTT and DTH satellite television available on connected TV sets via the HbbTV standard by the end of 2024.