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ProSiebenSat.1 deploys addressable advertising via HbbTV 1.5

October 10, 2018 22.19 Europe/London By Jörn Krieger

SevenOne Media, the advertising sales subsidiary of German broadcast group ProSiebenSat.1, and media agency pilot Hamburg have carried out an addressable TV advertising campaign for the first time.

Filed Under: Channels, Connected TV, Editor's Choice, HbbTV, Newsline, Platforms, Technology Tagged With: addressable TV, Anja Liebig, HbbTV 1.5, pilot Hamburg, ProSiebenSat.1, SevenOne Media, Thomas Wagner Edited: October 12, 2018 10:52

ARD-alpha launches via HbbTV on DVB-T2

July 24, 2017 14.24 Europe/London By Jörn Krieger

ARD-alpha, the educational TV channel of ARD’s Bavarian affiliate Bayerischer Rundfunk (BR), is now available to DVB-T2 households in parts of Germany.

Filed Under: Channels, Distribution, HbbTV, Newsline, OTT, Platforms, Technology, Terrestrial Tagged With: ARD, ARD-alpha, DVB-T2, HbbTV 1.5, internet link service, MPEG-DASH Edited: July 24, 2017 14:26

Media Broadcast unveils USB TV stick for mobile DVB-T2 [UPDATE]

March 22, 2017 22.26 Europe/London By Jörn Krieger

German transmitter network operator Media Broadcast will make the USB TV stick for reception of the next-generation DVB-T2/HEVC-based DTT platform including the encrypted Freenet TV service available from retailers and www.freenet.tv from March 23, 2017.

Filed Under: Connected TV, Distribution, HbbTV, HDTV, OTT, Platforms, Set-Top Boxes, Streaming, Technology, Terrestrial, Top Story, Ultra HD Tagged With: DVB-T2, Freenet TV, Freenet TV Connect, HbbTV 1.5, HEVC, Media Broadcast, USB stick Edited: March 28, 2017 16:08

httv and Thomson partner on HbbTV 1.5 platform

September 9, 2013 11.23 Europe/London By Robert Briel

httv is partnering with Thomson Video Networks to offer an end-to-end HbbTV Platform for DVB-T2 and OTT markets.

Filed Under: IBC Special, Technology Tagged With: HbbTV 1.5, httv, Thomson Edited: September 9, 2013 11:23

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White Paper

White Paper: An approach to implementing HbbTV on Android TV by Zattoo

By Broadband TV News Correspondent

HbbTV’s self stated goal is to “harmonize the broadcast, IPTV, and broadband delivery of entertainment to the end consumer through connected TVs and set-top boxes”.

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