Pay-TV household penetration in the Americas is expected to decline from 53.2% in 2018 to 48.8% in 2023 due to ongoing cord-cutting trends in North America, says GlobalData.
New video content investment will support OTT SVOD growth in Europe, reaching 75 million subscriptions by 2023, says GlobalData.
Pay-TV penetration in APAC set to decline marginally through 2023 due to cord cutting in developed markets, according to GlobalData.
In Europe, Western countries are leading 5G development, with Denmark, Portugal and Switerland’s 5G adoption set to take a 23.2%, 16.2% and 16.2% share respectively of total mobile subscription in their markets by 2023, according to GlobalData.
Viacom’s acquisition of Pluto TV will boost their position in the direct-to-consumer market, according g to GlobalData.
Africa and the Middle East pay-TV household penetration is expected to outpace all other major regions between 2017 and 2022.
Pay-TV operators in the Americas look at OTT video opportunities to offset client loses, says data and analytics company GlobalData.