TV streaming provider Zattoo is focusing its B2C business on the core markets Switzerland and Germany and will discontinue its B2C offer in the UK, Spain and Denmark in May 2018.
German pay-TV broadcaster Sky Deutschland has chosen the dynamic ad insertion platform developed by UK-based content distribution solutions provider Yospace to monetise live channels on its TV everywhere service Sky Go.
Zattoo has launched server-based dynamic ad insertion, providing TV broadcasters and advertisers with new targeted advertising opportunities in the merging TV and internet markets.
The future of television lies in TV streaming, writes Stefan Kaiser, Video Engineer at Zattoo. It is now time to take TV advertising to the next level.