The amount of revenue derived from subscription–video-on-demand in the African market is expected to increase by six times the current value by 2025.
Africa will have 47.26 million pay-TV subscribers by 2025, up from 30.70 million at end-2019. Nigeria will contribute 10 million subscribers by 2025 – having overtaken South Africa in 2020.
Five global platforms will have a total of 529 million SVOD subscribers by 2025.
Digital TV Research estimates that pay-TV subscribers increased by 26 million in 2018 across 138 countries. This took the number of pay-TV subscribers beyond 1 billion.
Gross SVOD subscriptions increased by 139 million in 2018 to 508 million – or up by 38%.
Digital TV Research forecasts 60 million additional pay-TV subscribers between 2018 and 2024 to take the global total to 1.08 billion.
The number of gross SVOD subscriptions will increase by 91% – or 462 million – between 2018 and 2024 to reach 970 million.
Global online TV episode and movie revenues reached $68 billion in 2018, climbing from $51 billion in 2017 and up by $30 billion on 2016.
AVOD [advertising expenditure attributed to OTT TV episodes and movies] will more than double between 2018 and 2024 to reach $56 billion across 138 countries.
Three-quarters of the world’s pay-TV operators will gain subscribers between 2018 and 2024.