Channel 4 is to run a themed ad break entirely in French to coincide with the debut of French Zombie drama The Returned on June 9 at 21.00.
Channel 4 has announced the first batch of clients that have signed to use targeted advertising on 4oD.
BT has signed a three-year exclusive deal with Channel 4 to be its partner for TV ad sales on BT Sport 1, BT Sport 2 and ESPN.
Samsung Electronics has added Channel 4’s 4oD to its Smart TV store, Samsung Apps.
BBC, ITV and Channel 4 won a victory against the streaming mobile and online service TVCatchup at the European Court.
Channel 4 has unveiled a dedicated app for its 4oD catch-up service that will run on Android tablets and smartphones.
LoveFilm has signed a new agreement with broadcaster Channel 4 that will put the broadcaster’s archive content onto the streaming service.
Channel 4 has become the first UK broadcaster to launch a video on demand app developed for Windows 8.
Digital TV Summit 2012 – LONDON. One in three people aged 16-24 are now registered users of the Channel 4 on demand service 4oD.
Dutch DTH platform Canal Digitaal Satelliet has started promoting a special ‘triple sat British bouquet’ which includes BBC, ITV and Channel 4.