Broadband usage in Europe and the US continued to accelerate at similar paces throughout 2018 and Amazon made substantial year-end inroads into consumers’ device ecosystems.
US outpacing Europe in broadband usage
Average broadband usage in Europe is growing at a significantly slower pace than in the US, according to year-over-year comparisons of Q2 2018 data by OpenVault.
Netflix still dominates US internet traffic, Amazon growing
Netflix continues to dominate North American networks, accounting for 34.9% of downstream traffic in the peak evening hours.