BARB has appointed Kantar to install new metering technology that will increase the number of UK homes measured 5,150 homes to 7,000 homes.
BARB Establishment Survey shows SVOD growth
The number of UK households with access to a subscription video-on-demand (SVOD) service has grown by three million over the last three months.
BARB issues new invitation to tender for SVOD contract
Audience measurement firm BARB has refreshed its invitation to tender for five research contracts.
15 million UK homes accessing SVOD
The number of UK homes that have access to a subscription video on demand service has topped 15 million.
SVOD in majority of UK households
Subscription Video on Demand (SVOD) services can for the first time be found in the majority of UK households.
UK SVOD homes pass 50%
The proportion of UK homes with a subscription to at least one streaming service from Netflix, Amazon Prime Video or Now TV has passed 50% for the first time.
BARB begins multiple screen reporting
Over 6.1 million people watched television through a PC or tablet in the four weeks to January 5, 2020. Of these 410,000 didn’t watch any television on a TV set.
BARB to be able to distinquish VOD viewing
New router meters will allow BARB to distinguish between broadcast video on demand and shows played back through a PVR recording.
BARB issues tender for major research contracts
UK television audience researcher BARB has issued an invitation to tender for two of its main research contracts.
“Unidentified viewing” a fifth of TV audiences
The amount of viewing to Unidentified viewing – including SVOD, gaming and DVDs – in the UK now stands at 19%, representing a rise to an average 46 minutes per […]