BARB, the UK’s television audience measurement service, has appointed Matt Laycock to the newly-created role of Audiences Director.
BARB: Disney and Apple+ gaining in UK
BARB’s latest establishment survey has revealed increases in the number of subscribers to both Disney+ and Apple TV+.
Squid Game in UK Top 10 after BARB’s ‘once in a generation’ upgrade
Episode 7 of the dystopian Netflix drama Squid Game was the tenth most-watched programme on UK television in October.
BARB: SVOD in 66% of UK households
All the main UK streaming services have seen growth over the last year, according to audience research organisation BARB.
BARB awards long-term research contracts
BARB has appointed Kantar to install new metering technology that will increase the number of UK homes measured 5,150 homes to 7,000 homes.
BARB Establishment Survey shows SVOD growth
The number of UK households with access to a subscription video-on-demand (SVOD) service has grown by three million over the last three months.
BARB issues new invitation to tender for SVOD contract
Audience measurement firm BARB has refreshed its invitation to tender for five research contracts.
15 million UK homes accessing SVOD
The number of UK homes that have access to a subscription video on demand service has topped 15 million.
SVOD in majority of UK households
Subscription Video on Demand (SVOD) services can for the first time be found in the majority of UK households.
UK SVOD homes pass 50%
The proportion of UK homes with a subscription to at least one streaming service from Netflix, Amazon Prime Video or Now TV has passed 50% for the first time.