BARB’s latest establishment survey has revealed increases in the number of subscribers to both Disney+ and Apple TV+.
Episode 7 of the dystopian Netflix drama Squid Game was the tenth most-watched programme on UK television in October.
All the main UK streaming services have seen growth over the last year, according to audience research organisation BARB.
BARB has appointed Kantar to install new metering technology that will increase the number of UK homes measured 5,150 homes to 7,000 homes.
The number of UK households with access to a subscription video-on-demand (SVOD) service has grown by three million over the last three months.
Audience measurement firm BARB has refreshed its invitation to tender for five research contracts.
The number of UK homes that have access to a subscription video on demand service has topped 15 million.
Subscription Video on Demand (SVOD) services can for the first time be found in the majority of UK households.
The proportion of UK homes with a subscription to at least one streaming service from Netflix, Amazon Prime Video or Now TV has passed 50% for the first time.
Over 6.1 million people watched television through a PC or tablet in the four weeks to January 5, 2020. Of these 410,000 didn’t watch any television on a TV set.