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Barb commits to expanding the measurement of TV-like content on video-sharing platforms

February 21, 2023 09.30 Europe/London By Julian Clover

Barb says its committed to expanding its measurement of audiences to include fit-for-TV content on video-sharing platforms.

Filed Under: Newsline Tagged With: BARB Edited: 21 February 2023 10:45

YouTube relays will count for BARB ratings

January 30, 2023 11.11 Europe/London By Julian Clover

Programmes from leading broadcasters including BBC, ITV and Channel 4 will be counted towards TV audience figures under new plans.

Filed Under: Editor's Choice, Newsline Tagged With: BARB, YouTube Edited: 31 January 2023 12:49

BARB names Matt Laycock as Audiences Director

July 20, 2022 11.27 Europe/London By Julian Clover

BARB, the UK’s television audience measurement service, has appointed Matt Laycock to the newly-created role of Audiences Director.

Filed Under: Newsline, People Tagged With: BARB Edited: 20 July 2022 11:27

BARB: Disney and Apple+ gaining in UK

June 22, 2022 11.33 Europe/London By Julian Clover

BARB’s latest establishment survey has revealed increases in the number of subscribers to both Disney+ and Apple TV+.

Filed Under: Editor's Choice, Newsline, Top Story Tagged With: BARB Edited: 23 June 2022 12:58

Squid Game in UK Top 10 after BARB’s ‘once in a generation’ upgrade

November 30, 2021 12.44 Europe/London By Julian Clover

Episode 7 of the dystopian Netflix drama Squid Game was the tenth most-watched programme on UK television in October.

Filed Under: Editor's Choice, Newsline, Top Story, TV Tagged With: BARB, Netflix, Squid Game Edited: 1 December 2021 13:18

BARB: SVOD in 66% of UK households

August 27, 2021 10.52 Europe/London By Julian Clover

All the main UK streaming services have seen growth over the last year, according to audience research organisation BARB.

Filed Under: Editor's Choice, Newsline Tagged With: BARB Edited: 30 August 2021 08:20

BARB awards long-term research contracts

June 2, 2021 12.40 Europe/London By Julian Clover

BARB has appointed Kantar to install new metering technology that will increase the number of UK homes measured 5,150 homes to 7,000 homes.

Filed Under: Newsline Tagged With: BARB Edited: 2 June 2021 12:56

BARB Establishment Survey shows SVOD growth

November 16, 2020 19.38 Europe/London By Julian Clover

The number of UK households with access to a subscription video-on-demand (SVOD) service has grown by three million over the last three months.

Filed Under: Editor's Choice, Newsline, Research Tagged With: BARB Edited: 18 November 2020 10:52

BARB issues new invitation to tender for SVOD contract

September 25, 2020 12.05 Europe/London By Julian Clover

Audience measurement firm BARB has refreshed its invitation to tender for five research contracts.

Filed Under: Newsline, Tech Tagged With: BARB Edited: 25 September 2020 12:05

15 million UK homes accessing SVOD

May 28, 2020 11.48 Europe/London By Julian Clover

The number of UK homes that have access to a subscription video on demand service has topped 15 million.

Filed Under: Editor's Choice, Newsline, Top Story Tagged With: BARB Edited: 29 May 2020 13:13

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