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HbbTV releases Targeted Advertising solution for TV sets in set-top box markets

July 20, 2021 09.33 Europe/London By Broadband TV News Correspondent

The HbbTV Association has published the second phase of its solution for Targeted Advertising (TA).

Download the LoCaT Report into the carbon emissions of TV content

Watch the Webinar With recent media attention about the impacts of streaming, as well as a plurality of different TV delivery methods in Europe, the LoCaT project set out to estimate and compare the greenhouse gas (GHG) emissions associated with … [Download the Paper ...]

Taking control of Android TV: The Future of Remote Controls for TV Operators

Exclusive user journey – The Main Goal For Every Pay TV Operator: Over the years, home entertainment, and TV content, in particular, has evolved tremendously, and the modern user with it. … [Download the Paper ...]

White Paper – Smart Router: The Gateway to Next-Gen Services

Predicting the future may be folly but preparing for it is vital. With the growing consensus that the network edge is about to play a much bigger role in service delivery, operators need strategies now to prevent rivals from taking a lead and … [Download the Paper ...]

HbbTV releases Targeted Advertising solution for TV sets in set-top box markets

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