Two in three (66%) TV content viewers in the US are using free, ad-supported streaming TV (FAST) platforms in a typical month, according to Horowitz Research’s latest annual report, State […]
Nielsen: Olympics and streaming cause upswing in US TV Viewing
Streaming made TV history for a second consecutive month in July as it notched the most dominant performance by a single viewing category ever in Nielsen’s The Gauge, accounting for […]
OpenVault: 20% of US broadband users to hit 1 TB per month in 2024
An anticipated spike in power users of 1 TB or more of broadband data and a disconnect in the traditional relationship between provisioned speeds and data consumption are creating new […]
Nielsen publishes Polish viewing figures
July is the first month of summer holidays, when Poles usually spend less time at home and in front of TV sets. And indeed, in July 2024 they spent an […]
2024 UEFA European Championships generates record sponsorship
The 2024 edition of the UEFA European Championships saw sponsorship deals from a total of 25 brands, with the largest deal in terms of annual value being with adidas.
Pixalate releases Q2 2024 CTV Ad Supply Chain Trends reports
Pixalate, a fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, has released the Q2 2024 Global Connected TV (CTV) Ad Supply Chain Trends Reports.
Parks Associates: 42% of US internet homes use an AVOD and/or FAST service
Parks Associates’ latest research shows that consumer habits continue to shift around video viewing – now 71% of US internet households use an SVOD service, 42% use an AVOD and/or […]
3 million Czechs now using streaming services
The popularity of video on demand (VOD) services in the Czech Republic continues to grow across all market segments.
UK tops 20m streaming homes
A slight increase in the number of UK homes with access to a subscription video-on-demand (SVOD) service in Q2 2024 means that for the first time more than 20 million […]
TV set sales increase in Germany by 17% in Q2 2024
Sales of TV sets in Germany rose by almost 17% in the second quarter of 2024 compared to the same period last year, report industry associations ZVEI and Deutsche TV-Plattform […]