Julian Clover sees the ease of targeted advertising as the viewer not having to do anything.
Clover’s Week: Will Sky give the BBC cashback on its licence fee?
Julian Clover on the latest demands on Sky to reduce the amount it charges PSBs to appear on its platform.
Clover’s Week: Prepare to charge
In 2013 more than ever technology is the gateway to greater subscriber fees, writes Julian Clover.
Clover’s Week: The year we went over the top
Julian Clover looks back at 12 months in Broadband TV News.
Clover’s Week: Pace Googles Moto purchase
Julian Clover on a potentially sector defining acquisition.
Clover’s Week: Maintaining the Connection with the audience
The BBC has unveiled the Connected Red Button, a worthy successor to its established linear loops and streams, writes Julian Clover.
Clover’s Week: Spectrum demands made with increasing frequency
Everyone wants valuable UHF spectrum, and the chances are the telcos are going to get it, writes Julian Clover.
Clover’s Week: All buttoned up
As broadcasters introduce their own smart phone apps, Julian Clover asks if the days of the remote control are numbered?
Clover’s Week: Whatever happened to cord cutting?
Conferences continue to talk of customers preparing to churn out of their pay-TV subscriptions, but there is little evidence of this in the UK, writes Julian Clover.
Clover’s Week: Connected TV’s 5-year itch
Julian Clover on how the BBC is measuring the shelf life of the connected TV.