Andrej Mikanek is currently the Marketing Expert at Slovak Telekom. Andrej graduated from the Comenius University in 1995.
From 2000-2002 he worked as a Producer for UPC during the launch of Sport 1, the first exclusive sport channel in the Czech and Slovak territories.
From 2003 he worked as the Head of the Sport Department at the public broadcaster STV (renamed RTVS). From 2008 he worked as the Business Director of Mediaresearch, a local research company which provided official measurement (one currency data) for TV audiences in the Czech Republic based on the peoplemeter method and official measurement of internet traffic based on side-centric technology in the Czech Republic and Slovakia.
After coming back to RTVS he occupied the position of Director of Programming and Production, after which he worked as Head of the Pay-TV department in commercial broadcaster TV JoJ for three years. Since 2016 he has been responsible for content strategy for Magio TV on IPTV, Sat, OTT and all nonlinear platforms at Slovak Telekom.
Magio is the leader and faster growing IPTV platform in Slovakia with strong differentiation potential. It has five exclusive sports channels with valuable content including the Premier League, La Liga, Champions League and other sports. It also operates TUKI TV, which is focused on pre-school and primary school children and is the only such channel with original Slovak (not Czech) localisation and home produced kids’ titles.