Much has been discussed about SVOD’s impact on the traditional pay-TV sector. Several observers declared that SVOD would kill pay-TV.
Amazon Prime Video launched across 200 countries today, which is a commendable achievement.
UK audience measurement body BARB recently released its first UK TV Landscape Report. The report estimated that 24% of UK households paid for an SVOD platform by end-2015, up from 14% in March 2015.
Many were surprised when Netflix announced its global pricing strategy at CES.
Seven hurdles for Netflix to overcome before it can achieve a true global presence.