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About David Mercer

David Mercer is one of the industry’s most experienced analysts focusing on digital content and consumer devices, and heads Strategy Analytics’ global digital consumer research team. During more than 20 years of analysis and consulting within the consumer technology and media industries he has worked with many leading global players across the value chain.

Datapoint: To pay or not to pay, that would be the question, if people understood it

June 3, 2013 08.27 Europe/London By David Mercer, Strategy Analytics

Cable operators are not generally inclined to offer television service to customers without getting some form of payment in return. In the US this is generally understood to be “pay-TV”, but in parts of Europe the situation is distinctly more complicated.

Filed Under: ANGA COM Edited: 3 June 2013 16:24

Datapoint: Nearly half of UK internet TV users are now watching on a TV screen

March 25, 2013 11.11 Europe/London By David Mercer

Latest analysis of our ConsumerMetrix survey reveals that the TV screen is catching up on PC displays, which have traditionally been the favoured viewing window for TV shows and movies delivered via the internet.

Filed Under: Newsline Edited: 25 March 2013 11:11

Datapoint: Cable satisfaction

March 6, 2013 08.41 Europe/London By David Mercer

As the Cable Congress takes place in London the latest analysis from our ConsumerMetrix survey suggests that cable companies are doing well in broadband, but not so well in television.

Filed Under: Cable Congress Edited: 6 March 2013 08:45

Datapoint: Ultra-HD (4K)

January 8, 2013 11.05 Europe/London By David Mercer

Ultra High Definition (Ultra-HD or UHD, also know as 4K) TVs will be a highlight of this month’s International CES in Las Vegas.

Filed Under: Newsline Tagged With: 4K, Strategy Analytics, Ultra HD Edited: 14 January 2013 09:29

Datapoint: Free’s Multiplay Customers

October 19, 2012 08.47 Europe/London By David Mercer

French service provider Free has had a huge impact on its rivals in recent months following the launch of its mobile service.

Filed Under: Newsline Tagged With: France, free, Strategy Analytics Edited: 26 October 2012 11:01

Datapoint: Support for free-TV

October 12, 2012 10.47 Europe/London By David Mercer

Support for television funded solely by free-to-view services has increased significantly in the UK over the past two years according to Strategy Analytics’ ConsumerMetrix survey.

Filed Under: Newsline Edited: 12 October 2012 10:57

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