MIPCOM 2020 – Alchimie has signed a new partnership with Flame Media, the international distributor of factual, documentary and unscripted content.
The new agreement sees Sydney-based Flame Media provide Alchimie with 898 hours of premium content from over 140 independent producers from around the World. The content will be distributed to Alchimie’s themed subscription OTT channels, available on digital platforms across Europe, UK, USA, Asia, and Australia.
“Alchimie’s approach to OTT distribution is creative, flexible and intelligent, it creates themed channels and populates them with content that is both curated and managed dynamically. Its approach
offers subscribers content that not only appeals to their interests, is also timely and relevant to events happening in the world around them. It’s a fantastic route for our programmes to find new,
engaged audiences,” said Fiona Gilroy, Content Sales & Acquisitions Director, Flame Media.
“Flame Media has a really impressive catalogue with the type of entertaining and intelligent premium content that fits our channels and really engages our subscribers. We’re delighted to partner with Flame to generate new audiences for its factual programming, and newrevenues for the rights owners,” said Frederic Rossignol, Chief Content Officer, Alchimie.