ZDF Studios, the commercial subsidiary of German public broadcaster ZDF, will launch its children’s brand Pash as a pay-TV channel for the first time after signing a distribution agreement with streaming network wedotv.
Under the deal, wedotv becomes the pay-TV partner for Pash, enabling the rollout of localised channel versions in Hungary, the Czech Republic and Poland, alongside an English-language feed across the Middle East, Northern Asia and Southeast Asia.
Pash offers more than 500 hours of animation and live-action programming for children and families, combining internationally recognised series with titles rooted in Germany’s public-service children’s television heritage, particularly KiKA, the children’s channel jointly operated by public broadcasters ARD and ZDF.
The catalogue includes titles such as “Dibidoo”, “The Muscleteers” (pictured), “Space Nova” and “H2O – Mermaid Adventures”, alongside classics including “Lassie”, “Peter Pan” and “The Jungle Book”.
The move into pay-TV represents the next step for Pash, which has so far been distributed as a video-on-demand (VOD) offering across more than 12 European markets as well as in North and South America. Existing partners include Amazon Prime Video, YouTube and various local platforms and telecom operators, supported by social media distribution on Instagram, YouTube, TikTok and Facebook.
“With wedotv, we gain a strong partner who shares our vision for responsible, high-quality children’s programming. Expanding Pash into additional regions and into the pay-TV segment is an important step, ensuring that even more families around the world can access our content,” said Jan-Frederik Maul, Director Junior at ZDF Studios.
Philipp Rotermund, Founder and CEO of wedotv, added: “Pash is an ideal addition to our portfolio: high-quality, trustworthy and internationally successful children’s series, carefully curated and backed by clear quality standards. We are delighted to bring this content to new territories together with ZDF Studios and to continue expanding our audience base.”