Deutsche Telekom will expand its sports line-up with a comprehensive live golf offering on TV platform MagentaTV from January 2026, launching two dedicated channels, MS Golf 1 and MS Golf 2.
The package brings more than 300 days of live golf per year and a total of 131 tournaments, spanning the PGA Tour and the DP World Tour, alongside coverage from the Korn Ferry Tour and the PGA Tour Champions, and will run until the end of 2029.
The new channels will be available to MagentaTV customers across all subscription plans and, in 2026, will be included at no extra cost. MagentaSport subscribers will also be able to access the golf coverage via the MagentaSport platforms as part of their existing subscription.
“Golf has a new home on MagentaTV. With this package, we are offering Germany’s most comprehensive live golf coverage ever,” said Arnim Butzen, Head of TV at Telekom, adding that the coverage is intended to appeal both to established fans and to younger viewers discovering the sport.
MagentaTV plans a dual-channel approach designed to handle overlapping live windows across tours. MS Golf 1 will carry full tournament coverage, while MS Golf 2 will provide additional feeds such as featured groups and alternative streams, alongside curated highlights. The offering will also include features on leading players, current stories and archive content, with further programming available on demand.
Coverage is set to begin on 15 January 2026 with tournaments staged in Dubai and Honolulu. The schedule is built around the traditional tournament week, with live broadcasts from Thursday to Sunday and additional programming on the remaining weekdays, including analysis, highlight formats and background features. Selected events are also planned for MagentaTV’s freemium tier as an on-ramp for new audiences.
A key draw of the rights deal is the Ryder Cup, which Telekom will show live and exclusively on MagentaTV and MagentaSport in 2027 and 2029. The competition will be staged at Adare Manor in Ireland in 2027 and at Hazeltine National Golf Club in Minnesota in 2029.
For viewers in German-speaking markets, Telekom highlighted two 2026 stops in particular: the Austrian Alpine Open presented by Kitzbühel Tirol from 28 to 31 May, and the BMW International Open in Eichenried near Munich from 2 to 5 July. The PGA Tour Champions slate will feature veteran players including Bernhard Langer and Alex Cejka, as well as international names such as Ernie Els.
Production will be handled by thinXpool TV, the editorial team behind MagentaSport’s golf coverage, which has twice won the German Television Award in the sports category. MagentaTV also signalled a stronger push into digital formats around the rights, with social media coverage and a modern storytelling approach, pointing to German players Marcel Siem and Stephan Jäger as key on- and off-course personalities within the new proposition.
