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Telekom Srbija adds SkyShowtime to content offer

December 16, 2025 13.50 Europe/London By Julian Clover

SkyShowtime has struck a distribution deal with Telekom Srbija to widen access to its streaming catalogue in Serbia, with the service and two linear channels rolling out to eligible customers from 15 December 2025.

Under the partnership, Telekom Srbija will integrate SkyShowtime content into its offer, giving users access to Hollywood films, international series and SkyShowtime Originals. The operator says 150,000 customers will receive promotional vouchers, enabling access to SkyShowtime via the app at no additional cost during the promotional period for Box package subscribers and customers on its highest mobile tariffs.

Customers with Telekom Srbija’s Film Package activated will also receive SkyShowtime channels 1 and 2 as part of the promotion.

Aleksandra Martinović, Director of the Multimedia Directorate at Telekom Srbija, said the agreement supports the group’s wider content aggregation and production ambitions, adding that further projects will be announced in the coming period. SkyShowtime COO Hristina Georgieva said the partnership would make SkyShowtime “more accessible and affordable” for viewers in the market.

Telekom Srbija said the deal expands its premium entertainment line-up with titles from content brands including Universal Pictures, Paramount Pictures, Nickelodeon, DreamWorks Animation, Paramount+, Showtime, Sky Studios and Peacock. Highlighted series include Yellowstone, Tulsa King and Landman, alongside children’s programming such as Paw Patrol and SpongeBob SquarePants.

SkyShowtime is a European streaming service operated as a joint venture between Comcast and Paramount, available across a range of Central and Eastern European markets, as well as via selected pay-TV partners and major device platforms.

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Filed Under: Newsline Edited: 16 December 2025 13:50

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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