New research suggests minor modifications can improve accessibility across IPTV platforms.
The research, commissioned by Ofcom and conducted by the Digital Television Group (DTG) in collaboration with Goldsmiths’ i2 media research, worked with participants aged 65 and over who completed real-world tasks on major IPTV platforms, including locating live channels, signing into apps, and searching for content.
It found that voice search, when accompanied by minimal guidance, was more effective than traditional electronic programme guides. Tools supporting navigation, such as logical channel numbering (LCN), were accessible to all participant groups, highlighting their usefulness for inclusive platform design.
Participants noted that cluttered home screens, inconsistent menus, complex sign-in processes, and remote control design were main obstacles to accessing desired content.
A prototype “TV Simple Screen” overlay developed by the DTG was tested and resulted in a reduction of usability barriers by almost half, especially among participants with lower digital confidence.
Professor Jonny Freeman, Director of i2 media research at Goldsmiths, stated: “Our study demonstrates that usability is central to how people engage with television. Adoption of these recommendations can reduce barriers, increase user confidence, and support innovation with social and commercial impact.”
The findings indicate that usability challenges are not limited to current older viewers; without changes, similar barriers are likely to affect future audiences as they age. The research supports that targeted design changes may address these concerns, suggesting benefits for a wide range of users.
“Television is more than entertainment, it is companionship, information, and independence,” said DTG Chief Executive Richard Lindsay-Davies. “This research proves that small, thoughtful changes can have a transformative effect on confidence and usability. Inclusive design doesn’t just support older viewers – it benefits everyone.”
A four-point action plan recommends; Embed inclusive design principles directly into mainstream product development; simplify navigation with uncluttered home screens and consistent menu structures; improve hardware accessibility through enhanced remote control ergonomics and clearer terminology and establish industry standards with annually updated best-practice guidelines.
